Welcome to another episode of The High Profit Event Show, hosted by Rudy Rodriguez. In this week’s episode, we are joined by a guest, Charlotte Chalkley, CEO of The Ultimate Hypno Coach. Charlotte is known for her pioneering spirit and diverse professional background, which includes being the first non-officer female to jump from an aircraft in the British Army and a career spanning over 20 years as a qualified hypnotherapist. She combines her expertise in psychology and hypnotherapy in sales training, creating innovative strategies for client engagement and conversion.
During our discussion, Charlotte highlights the transformative impact of well-trained, professional sales teams on event conversion rates. Unlike informal staff or volunteers, professional teams excel at managing interactions to ensure potential clients receive the necessary attention and information, significantly driving up both satisfaction and sales figures.
Charlotte also delves into her approach to enhancing client retention and ensuring a positive client experience. She emphasizes the importance of creating a structured, consistent process followed by all sales coaches, which not only improves the client’s journey during the event but also significantly enhances their perception and satisfaction post-event, fostering long-term relationships.
Charlotte also shares insights on the common pitfalls that event leaders face, particularly in the sales aspects of high-ticket programs. She stresses the need for creating urgency, having a professional team to handle sales effectively, and ensuring that financial solutions are readily available at the event to facilitate transactions. These strategies are key to converting interest into actual sales and are vital for any event looking to improve its bottom line.
Charlotte’s experiences and strategies are not just theoretical but are backed by tangible results, making this episode a must-listen for anyone looking to elevate their event management and sales strategies.
For more insights and detailed discussions, tune in to this episode of The High Profit Event Show. Don’t forget to visit Charlotte’s website at Charlottechalkley.com and check out her work with The Six Figure Life Coaches Academy. Whether you’re an event leader or a sales professional, the lessons shared in today’s podcast are invaluable.
Want to connect with Charlotte?
Website: https://charlottechalkley.com/
LinkedIn: https://www.linkedin.com/in/charlotte-chalkley-8b785079/
Facebook: https://www.facebook.com/charlotte.chalkley1/
Instagram: https://www.instagram.com/beyou.unlimited
Want to learn more about Rudy’s work at V.E.S.T. Your Virtual Event Sales Team? Check out his website at https://virtualeventsalesteam.com/.